This year’s National Day Golden Week coincided with the Mid-Autumn Festival, creating an exceptionally vibrant retail atmosphere. K11 MUSEA, an international retail landmark under New World Development Company Limited (“New World Development” or the “Group”; Hong Kong Stock Code: 00017), saw a surge in both footfall and spending. According to data compiled by the Group, footfall during Golden Week increased by 12% year on year, marking the highest level since the mall’s opening for this festive period. Tourists spending increased by nearly 20%, compared to the same period last year, driven by the outstanding performance of international luxury brands and watch and jewellery labels, with the highest purchase recorded of Mainland Chinese tourists exceeding HK$1 million.